Copado
Initiatives
Experiential Activation
Lead Generation
Growth Marketing
Photoshoot Art Direction
Sales & Marketing Materials
Role
Art Director & Designer
Copado’s DevOps for Business Applications solution enables Salesforce teams to deliver high-quality, secure, and compliant releases that meet market and customer demands.
/ Case study
Create a cohesive and elevated visual language and brand identity to align with AI-first vision and messaging. Create and own a new category: DevOps for Business Applications (Business Transformation). Align look and feel with new AI-focused product launch (Brand Refresh/Launch at Dreamforce)
/ The results
Successfully achieved a brand refresh aligned with the AI-first messaging that corresponded with the AI product launch and Dreamforce a key activation event to generate leads.
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